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Innovator and Inventor Relationships


At TreeStuff and Sherrill Inc. we are huge believers in innovation. We have a team of people focused on building and designing better, more affordable products.


For a long time we have recognized that a lot of the best ideas come from innovators who are NOT on our team. For that reason we work hard to build positive, mutually beneficial relationships with the individuals that drive these innovations.


It is important to understand that we spend our days thinking about pruner poles, winch lines, throwballs, spliced and sewn configs, backpacks, harnesses, ascent systems and everything else under the sun! We have brainstorming meetings where climbers, artists, salespeople, buyers and engineers all throw ideas out and we discuss, draw, and model a lot of them. The point is that for every truly GREAT idea there are a lot of ideas that have already been thought of.


We would love to hear about your ideas, but a vital first is opening the lines of communication and building a relationship. We recommend you email with a general disclosure consisting of:

  • A really broad general description of the problem your idea solves

  • The type of product your item is. Is it a simple part or a circuit board? Software or mechanical?

  • An idea of who the customer is for your idea or product

  • A basic understanding of where you are in the process. Is this an idea? Do you have a prototype?


Once we receive this we will respond right away and if it sounds like something we are interested in we will move forward with a mutual NDA that allows us to share our ideas while still protecting them. The agreement goes both ways and allows both of us to share our ideas and talk about them in confidentiality.


What we want to avoid are situations where either party has pie in sky hopes of getting rich, or where an idea gets pitched that we are already working on and it ends up in murky waters about who came up with what.

When a GREAT idea does come along though, Sherrill Inc. and Treestuff can provide guidance and partnership in developing manufacturing relationships, design and even business planning. We have the scale and distribution to make ideas into products.

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